Desert Schools
TV :60 Version




TV :15 Version




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Description
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To celebrate Desert School's 75th anniversary, the largest credit union in Arizona launched a forthcoming year-long campaign centered around giving back to the local community. Deemed the Shine On campaign, the centerpiece of the plan will feature a small number of local non-profits competing for a $30,000 grand prize.

In conjunction with Blind Society, and the artwork of Shaw Nielsen, Nick and I built a fully animated 3D world layered with 2D character animation. It was a lot of fun to breath life into this song while trying to maintain all the nuances of the lyrical tribute.
Credits
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Campaign - Shine On

Client - Desert Schools Credit Union

Agency - Blind Society



Creative Direction - Nick Hopkins & 9 North

Production - 9 North

2D Character Animation & Storyboards - Katrina Zimmerman



Boards




Scene Setups


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Some of the fake products & post-it notes dreamt up by Nick.


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